Tuesday, May 26, 2020

Tips For Writing a Good School Related Persuasive Essay Topic

Tips For Writing a Good School Related Persuasive Essay TopicIn a world where everyone is desperately looking for ways to get their writing skills improved, a good school related, persuasive essay topics can be the key to getting a spot in a college program. If you are a high school senior or a freshman trying to land yourself in a college essay writing competition, here are some tips on making a persuasive essay topic a success.It is important to remember that an important component of good school related, persuasive essay topics is to know what kind of college students write. The truth is that college students are more likely to have strong opinions than the average person. This means that you have to ensure that you get a wide range of opinion throughout your essay. This means that you need to be able to cover the whole spectrum of students who write college essay topics.It is also important to remember that, no matter how good of a writer you may be, if your topic does not appeal to the college audience, it will be of no use. This is one of the most common mistakes made by people who try to create a persuasive essay topic.The second thing that you need to do to help your school related, persuasive essay topics is to make sure that you understand the facts about the specific school you are trying to reach out to. For example, if you are targeting a class of students who have no interest in sports, it is going to be difficult for you to push your opinion in a more positive light. You should try to focus on a school that will not necessarily have this issue as part of their curriculum.Lastly, when you choose a subject for your essay, think about what it means to your target audience. Most people are not really too concerned with the actual content of your essay, but rather the message. If you are targeting a group of students who are the same age and who all grew up in similar environments, you may want to consider using the same topic because it will not only better relate your essay to them, but will also be easier for them to read.You should also consider the look and feel of the school. Schools like Ivy League schools are much more polished than a typical high school, so try to include as much information about the style and overall experience of the school when creating your essay.These are the things that you should consider when creating your essay. A good school related, persuasive essay topics can certainly turn into a great school related persuasive essay topic if you are willing to put the time and effort into your project.

Monday, May 18, 2020

Seahorse Facts Habitat, Behavior, Diet

Seahorses (Hippocampus spp of the family Syngnathidae) are fascinating examples of bony fish. They have a unique body morphology with a horse-shaped head, large eyes, curved trunk, and a prehensile tail. Even though these charismatic creatures are banned as trade items, they are still heavily traded in the illicit international markets. Fast Facts: Seahorses Scientific Name: Syngnathidae (Hippocampus spp)Common Name: SeahorseBasic Animal Group: FishSize: 1–14 inchesLifespan: 1–4 yearsDiet:  CarnivoreHabitat: Temporal and tropical waters throughout the worldConservation Status: Not Evaluated Description After much debate over the years, scientists finally decided that seahorses are fish. They breathe using gills, have a swim bladder to control their buoyancy, and are classified in the Class Actinopterygii, the bony fish, which also includes larger fish such as cod  and tuna. Seahorses have interlocking plates on the outsides of their bodies, and this covers a spine made of bone. While they have no tail fins, they have four other fins—one at the base of the tail, one under the belly, and one behind each cheek. Georgette Douwma/Getty Images Some seahorses, like the common pygmy seahorse, have shapes, sizes,  and colors that allow them to blend in with their coral habitats. Others, such as the thorny seahorse, change color to blend in with their surroundings. According to the World Register of Marine Species, there are 53 species of seahorses (Hippocampus spp), though other sources number the existing species between 45 and 55. The taxonomy has proven difficult because seahorses dont vary a great deal from one species to another. They do, however, vary within the same species: Seahorses can and do change color and grow and lose skin filaments. Their size ranges from under 1 inch to 14 inches long. Seahorses are categorized in the family Syngnathidae, which includes pipefish and seadragons. Habitat and Range Seahorses are found in temperate and tropical waters throughout the world. Favorite seahorse habitats are coral reefs, seagrass beds, estuaries, and mangrove forests. Seahorses use their prehensile tails to anchor themselves to objects such as seaweed and branching corals. Despite their tendency to live in fairly shallow waters, seahorses are difficult to see in the wild, since they can remain very still and blend in with their surroundings. Diet and Behavior Although there is some variation based on species, in general, seahorses feed on plankton and tiny crustaceans such as amphipods, decapods, and mysids, as well as algae. Seahorses do not have stomachs, so food passes through their bodies very quickly, and they need to eat often, between 30 and 50 times a day. Although they are fish, seahorses are not great swimmers. Seahorses prefer to rest in one area, sometimes holding on to the same coral or seaweed for days. They beat their fins very quickly, up to 50 times a second, but they do not move quickly.  They are able to move up, down, forward or backward. Reproduction and Offspring Many seahorses are monogamous, at least during a single breeding cycle.  A myth perpetuates that seahorses mate for life, but this doesnt seem to be true. Unlike many other fish species, though, seahorses have a complex courtship ritual and may form a bond that lasts during the entire breeding season.  The courtship involves an enchanting dance in which they entwine their tails​ and may change colors. Larger individuals—male and female both—produce larger and more offspring, and there is some evidence for mate choice based on size. felicito rustique / Flickr   Unlike any other species, male seahorses  become pregnant and carry babies (called fry) to term.  Females insert their eggs through an oviduct into the males brood pouch. The male wiggles to get the eggs into position, and once all the eggs are inserted, the male goes to a nearby coral or seaweed and grabs on with his tail to wait out gestation, which lasts 9–45 days.   Males produce 100–300 young per pregnancy and while the main source of food to the embryos is the yolk of the egg, the males do provide additional sustenance. When its time to give birth, hell contort his body in contractions until the young are born, over a period of minutes or sometimes hours.   Conservation Status The International Union for Conservation of Nature (IUCN) has not as yet evaluated seahorse endangerment, but Hippocampus spp were among the first fishes brought under global trade restrictions in 1975. They are currently listed in Appendix II of the Convention on International Trade in Endangered Species of Wild Fauna and Flora (CITES), which allows exports of specimens only if they are sourced sustainably and legally. All countries which were historically exporting large numbers of them have since banned the export or are under CITES export suspensions—some banned the export prior to 1975. Nevertheless, seahorses are still threatened by harvesting for use in aquariums, as curios, and in traditional Chinese medicine. Historic and recent fisheries and/or trade surveys in source countries with trade bans have all revealed persistent exports of dried seahorses through unofficial channels. Other threats include habitat destruction and pollution. Because they are hard to find in the wild, population sizes may not be well-known for many species.  Ã‚   Stuart Dee / Getty Images Seahorses and Humans Seahorses have been a topic of fascination for artists for centuries, and are still used in Asian traditional medicine. They are also kept in aquariums, although more aquarists are getting their seahorses from seahorse ranches now rather than from the wild. Author and marine biologist Helen Scales, Ph.D., said of seahorses in her book Poseidons Steed: They remind us that we rely on the seas not only to fill our dinner plates but also to feed our imaginations. Sources Faleiro, Filipa, et al. Size Does Matter: An Assessment of Reproductive Potential in Seahorses. Animal Reproduction Science 170 (2016): 61–67. Print.Foster, Sarah J., et al. Global Seahorse Trade Defies Export Bans under Cites Action and National Legislation. Marine Policy 103 (2019): 33–41. Print.International Protections for Seahorses Take Effect May 15. World Wildlife Fund, May 12, 2004.Koldewey, Heather J., and Keith M. Martin-Smith. A Global Review of Seahorse Aquaculture. Aquaculture 302.3 (2010): 131–52. Print.Scales, Helen. Poseidons Steed: The Story of Seahorses, From Myth to Reality. New York: Gotham Books, 2009.Sea Horse Facts. The Seahorse Trust.

Saturday, May 16, 2020

The Great Man Theory Was A Popular 19th Century Idea

Traditionally teams are built by putting a group of people together without considering many traits or characteristics about those people, then expecting them to work together in a productive manner. Often times this does not work well at all, particularly if the person in charge is unfamiliar with the team concept themselves. Teams have to be cohesive in their ability to make decisions and handle projects within their organization. Sometimes cohesiveness causes team members who are not adept at working with others to push back at the team and this causes friction within the team. Team building models have been developed over the years to make teams work. The problem of working teams has been something that researcher and theorists have been studying for years. Many of these researchers and theorists have developed a â€Å"standard† way to develop teams and team skills. A plethora of team development books have been written and team consulting firms have popped up all over the world. The Great Man Theory was a popular 19th century idea according to which history can be largely explained by the impact of great men, using their power in a way that had a decisive historical impact. These great men always had impressive results from their teams because of their leadership qualities. The historian Thomas Carlyle enforced this theory with his statement The history of the world is but the biography of great men. According to Carlyle, effective leaders are those gifted withShow MoreRelatedThe Big Red by Edgar Allan Poe1115 Words   |  5 PagesEdgar Allan Poe had a peculiar way with his work. He was adopted early in his life to b e spared from poverty and heartache (Roberts and Zweig 226). But in the Big Read it is stated that he still felt a satisfaction from women’s suffering. Poe just wanted to be a writer and followed his passion into judging others work to support himself (Roberts and Zweig 226). Some say that he is selfish and indulgent. Sadly the death of Poe is still a mystery but his works affect people’s lives on a daily basisRead MoreChapter 11 : Racial Injustices Of The Late 19th And Early 20th Century918 Words   |  4 PagesChapter 11 delves into the racial injustices of the late 19th and early 20th centuries when reconstruction was underway in the South. During this time we still see the white race dominating the popular opinion, and remaining unchallenged as the South fights the North. The South held onto the idea that the black man should remain a slave, and the North fought for the black man’s citizenship. This task proved one of the most challenging the country had e ver faced. The south did everything they couldRead MoreExploring Deep Issues Through the Gothic Genre in Mary Shelleys Chapter 5 of Frankenstein1393 Words   |  6 PagesShelly also explores loneliness through Victor Frankenstein and the creation of Victor, the monster. Mary explores the taboo issues of Victorian society through her novel and looks deeply into the idea of playing God using Victor; she investigates through her novel human anatomy and science which were great discoveries and issues in the Victorian era. Mary Shellys novel is described as delightful horror, this suggests that Mary uses an oxymoron as she explores negative and positive issues in theRead MoreSocial Darwinism and Race Superiority In The West Essay2018 Words   |  9 Pages Social Darwinism was a set of theories developed by various people during the 19th century. It was the adaptation of Darwin theory of evolution applied to human social behavior and ability to survive compared to other human beings. It can now easily be seen that these theories could be used to justify racial discrimination and they have been used in this way throughout history. This misconception of Darwin’s theories popularized by various academics in the west gave western nations to treat otherRead MoreEvolution And Evolution Of Evolution983 Words   |  4 PagesThis idea lasted for many years, 427-347 B.C., as great philosophers preached of this grand idea without anyone challenging their words (Audesirk). It gave a simple and easy answer to the tough question of how everything came to be, which was enough for most people. It wasn t until 1707-1788 when George Louis LeClerc suggested that maybe the original sets of life had changed over time (Audesirk). This claim was bold and un-heard of before, and many viewed it as blasphemy. â€Å"However, by the 19th CenturyRead MoreTheme Of Transgression In Frankenstein1235 Words   |  5 Pagescontinual theme within the genre, meaning an â€Å"act that goes against a law, rule or code of conduct. During the 18th and 19th centuries, crucial changes were taking place around the world that influenced the formation of the Gothic writing. Industrialisation and political unrest were at the forefront of this. The frequent abdications in England and the French revolution had provoked the ideas of transgression and disintegration in writing. [2] The majority of Gothic fiction stories deal with themes of rebellionRead MoreSimilarities Between Traits And Behavior Leadership Theories1684 Words   |  7 Pages Born or Created? Comparison between Traits and Behavior Leadership Theories Karolina Baez Soto Rochester Institute of Technology Abstract Are the leaders born or created? This ancient question has had many answers. In the Great Man and Trait Phase, theorist attempted to determine which specific traits make a person an effective leader. Great leaders are the focus of trait identification. After many years, Behavioral theorist focused their attention in which particular behaviors and stylesRead MoreRhetorical Analysis, Global Warming - the Great Delusion1310 Words   |  6 PagesKevin Breuninger Prof. Jerry Phillips Prof. Harris Fairbanks English 3633W 23 February 2012 Rhetorical Analysis, â€Å" Global Warming – The Great Delusion† Matt Patterson argues in â€Å"Global Warming – The Great Delusion† that the alleged scientific consensus surrounding the theory of global warming is based not on fact, but rather on a web of mass hysteria and deceit. Patterson contends that â€Å"In fact, global warming is the most widespread mass hysteria in our species’ history†, and that the beliefsRead MoreNaturalism : The Great. Who Has Read American Literature1368 Words   |  6 PagesNaturalism the Great Anyone who has read American literature will know of the significance of naturalism as a literary genre in American literature. Merriam Webster’s definition of Naturalism is as follows: A theory that art or literature should conform exactly to nature or depict every appearance of the subject that comes to the artist’s attention, specifically a theory in literature emphasizing the role of heredity and environment upon human life and character development. Naturalism went fromRead MoreDr. Charles. Darwin s Theory Of Evolution1714 Words   |  7 Pages Dr. Charles Robert Darwin was an English naturalist and geologist. He is best known for his contributions to the theory of evolution. He stated that all species have descended over time from common ancestors. With his joint publication with Alfred Russell Wallace he introduced the process called natural selection. Darwin published his theory of evolution in 1859 with a book, On the Origin of Species; many people rejected h is idea of natural selection and his theory of evolution. By the 1870’s the

Wednesday, May 6, 2020

Blindness and Sight - Sight Versus Insight in Oedipus the...

Sight Versus Insight in Oedipus the King Anyone who has common sense will remember that the bewilderments of the eye are of two kinds, and arise from two causes, either from coming out of the light or from going into the light,which is true of the minds eye, quite as much as the bodily eye; and he who remembers this when he sees anyone whose vision is perplexed and weak, will not be too ready to laugh; he will ask whether that soul of man has come out of the brighter life, and is unable to see because unaccustomed to the dark, or having turned from darkness to the day is dazzled by excess light. And he will count the other one happy in his condition and state of being, and he will pity the other (Plato, The Republic)†¦show more content†¦Believing his knowledge and rationalism to be complete, he proclaims, I,/ Oedipus the ignorant,. . . stopped [the sphinx] -/ by using thought, (401-402). All the while, Oedipus unconsciously represses the lingering shadow of the prophecy, because the heinous transgressions of patricide and incest are incongruent with his conception of his ideal self, and therefore uncomfortable and even frightening. With time and circumstances seeming to obscure the prophecy and confirm Oedipus vision, Oedipus remains ignorant of his ignorance. In the eyes of his people and of himself, he is the paragon of virtue, a wise and noble king. Oedipus incomplete knowledge contributes to his hamartia, breeding hubris and leading him to declare, But I who count myself the child of Chance,/ the giver of good, shall never know dishonor (1085-1086). Although Oedipus hubris [is] directed toward the good of his polis, (Bull, 6) it also gives him the irrational forthrightness that lets him strike out against truth, mistakenly and ironically accusing Tiresias of being the child of endless night, (379) blind in [his] ears, [his] reason, and [his] eyes (376). The accusations of Tiresias motivate Oedipus to seek the truth, and after his intensive interrogation of three witnessesShow MoreRelatedA POSITION PAPER ON SOPHOCLES’ OEDIPUS REX2713 Words   |  11 PagesTHE KING WEARS A SHADES AS THE SUN SHINES BRIGHT WHICH MAKES HIS DAYS DARKER AND DARKER EVERY SINGLE DAY (with some relations to the Philippine Government and setting as a whole) A POSITION PAPER ON SOPHOCLES’ OEDIPUS REX REGULANO, Jean Paula Bermudez 2011-05787 HUM 1 X Oedipus Rex’ knowledge, which served as his gut against the others to be the King of Thebes, is only limited to the information on his people and his environment, excluding the information about himself due to his blindness andRead MoreLiterature: Compare and Contrast - Literary Devices5483 Words   |  22 Pagesliterary works by authors of all ages, writing non-fiction and fictional stories, poetry, and essays. The act of analyzing two different authors by both comparing their work and isolating their contrasting elements, can be difficult, yet rewarding. Oedipus Rex (Sophocles), written in 429 B.C., offers the authors use of Greek Mythology, oracles, Greek gods, deception, and murder. Throughout the series of events, the reader is given clues to the true identity of the murderer resulting in a traumatic climax

Obstructive Sleep Apnea ( Osa ) - 1220 Words

Obstructive sleep apnea: Obstructive sleep apnea (OSA) is a sleep–breathing disorder characterized by momentary episodes of either complete breathing cessation for periods of ten seconds or more (apnea) or significant reductions in breathing amplitude (hypopnea) caused by a collapsed or obstructed airway; these two conditions can lead to hypoxemia (low levels of oxygen in blood) and hypercapnia (high levels of carbon dioxide in blood). Patients are categorized as having mild, moderate or severe OSA depending on the apnea/hypopnea index (AHI), which is defined as the total numbers of apnea/hypopnea episodes per hour of sleep. In normal individuals the index is usually 5 or lower, 5-15 in mild, 15-30 in moderate and 30 or more in severe OSA patients (1, 2). In patients with mild OSA the oxyhemoglobin saturation drops to 95% and can drop below 80% in severe cases. Obstruction of the airways results in greater breathing effort and fluctuations in intrathoracic pressure, resulting in arousal, sleep interru ption and reopening of the airway (3). Risk factors for sleep apnea include obesity, craniofacial abnormalities, smoking, male gender, short neck, and menopause in women. Obesity is one of the main risk factors of sleep apnea since 60% to 90% of OSA patients are obese and there is a strong positive correlation between body mass index (BMI) and OSA (4, 5). The overlap of obesity and OSA poses a challenge to ascribing the relative contributions of these comorbidities toShow MoreRelatedObstructive Sleep Apnea ( Osa ) Essay938 Words   |  4 PagesObstructive sleep apnea (OSA) is a major health problem, as more than 22 million adults in the U.S suffer from OSA.1 The prevalence of moderate to severe OSA in older adults aged 65 and over is twice as high as that in middle-aged adults.2 Unfortunately, estimates suggest that 85% of individuals with moderate to severe OSA remain undiagnosed.3 Individuals with untreated moderate to severe OSA are at a greater risk for depression (DEP), mild cognitive impairment (MCI), and dementia compared to individualsRead MoreObstructive Sleep Apnea ( Osa )1602 Words   |  7 PagesABSTRACT: Obstructive sleep apnea (OSA) is an ever-increasing problem affecting millions of people in the United States. The prevalence of OSA has risen drastically over the past few decades concurrently with the increasing prevalence of obesity. Subsequently, there has been an ever-increasing rise in the use of CPAP. While there are many adverse effects to the use of CPAP, the majority are described as being relatively benign. Here we discuss a case of significant sudden sensorineural hearingRead MoreObstructive Sleep Apnea ( Osa )1199 Words   |  5 Pages INTRODUCTION Obstructive sleep apnea (OSA) is a primary sleep disorder caused by repeated partial or complete upper airway collapse despite an ongoing effort to breathe during sleep. It is estimated that 22 millions of Americans suffer from OSA; 80% of men and 93% of women with moderate to severe OSA have not been diagnosed. There is a higher prevalence of moderate to severe OSA in the elderly (aged 65 or older) than in other age groups.[1] In patients with OSA, there are high rates of depressionRead MoreObstructive Sleep Apnea ( Osa )2044 Words   |  9 PagesAlthough obstructive sleep apnea (OSA) is known to be a common form of sleep-disordered breathing and increase the overall risk of mortality by one and a half times in serious cases, many patients with OSA remain undiagnosed and unrecognized by healthcare professionals (Stuart et al, 2013). Depending on the source, up to approximately 10% of women and 25% of men have OSA, while the overall prevalence of OSA in the general population is bet ween 3% and 7%. OSA is more common in individuals who areRead MoreOsa Case Study976 Words   |  4 PagesThe consequences of undiagnosed and untreated OSA are medically serious and economically costly. Continuous positive airway pressure (CPAP) is considered the gold standard of treatment for OSA along with lifestyle modifications. With CPAP use, patients can reduce their healthcare utilization and save money by reducing the impact of OSA symptoms, comorbidities, and motor vehicle accidents. Direct costs associated with comorbidities include increased medical expenses, emergency room visits, hospitalRead MoreRisk Factors For Cardiovascular Disease957 Words   |  4 Pagesand according to the literature, the numbers of cases are increasing (Martinez-Garcia et al. 2013). As of recent, obstructive sleep apnea (OSA) has been recognized as a risk factor in the development of hypertension according to European and US International guidelines (Pepin et al. 2014). Obstructive sleep apnea is characterized by the collapse of the upper airway during sleep, consequently ending in intermittent asphyxia. Moreover, this disruption increases brain arousal, transient hypoxemiaRead MoreObstructive Sleep Apnea620 Words   |  3 Pages Obstructive sleep apnea (OSA) is when someone is experiencing episodes of cessation of breaths during sleep because of their upper airway relaxing and obstructing air flow during sleep. The episodes usually last for ten seconds or greater and is usually accompanied with a decreased oxygen saturation. Although the airway is relaxed and obstructing airflow, the body (brain) is still attempting to breathe. When breathing has resumed from its apneic state, there is usually a loud gasping snore and orRead MoreStudy Design And Population Of Pediatric Sleep Centre1676 Words   |  7 PagesMETHODS Study design and population This is a prospective case series study that enrolled 66 children aged 5 − 18 years who were presented with nocturnal enuresis (NE). The study was conducted in two centers; Pediatric Sleep Centre (Rome, Italy) where 28 children enrolled and Alexandria Main University Hospital (Alexandria, Egypt) where 38 children enrolled. All children with evidence of urinary tract infection, urinary tract anatomical abnormalities, associated chromosomal syndromes, intellectualRead MoreObstructive Sleep Apnea At School Aged Children Presented With Nocturnal Enuresis2104 Words   |  9 PagesObstructive sleep apnea in school aged children presented with nocturnal enuresis INTRODUCTION Obstructive sleep-disordered breathing (SDB) is an abnormal breathing pattern during sleep characterized by snoring and increased respiratory effort and with variable severity where obstructive sleep apnoea (OSA) constitutes the most severe form of it. Childhood OSA has been accepted recently to be associated with numerous adverse health outcomes, including both cognitive and behavioural deficits. (1)Read MoreResearch Critique, Part 2: Critique of Quantitative Research Article1077 Words   |  5 PagesAugust 26, 2012 Research Critique, Part 2: Critique of Quantitative Research Article The population who are diagnosed with obstructive sleep apnea (OSA) often experience daytime drowsiness and are at risk for ischemic heart disease, arrhythmias, hypertension, and other vascular related problems (Hsu et al., 2007). There are several treatment options for people with OSA, which are weight loss, continuous positive airway pressure (CPAP), dental appliances, and surgical procedure. This study evaluates

Significant factors Essay Example For Students

Significant factors Essay In the first experiment data was collected from 306 pupils in Years 2-6 (7 to 11 years) in an urban primary school in Hull. Words were randomly assigned to 5 lists of 30 words, administered by class teachers as spelling tests on 5 consecutive days. Only perfect responses were accepted, thus scoring was consistent.  To determine how the 4 factors contributed to spelling difficulty, data analysis was carried out using the Statistical Package for the Social Sciences (SPSS), (p.20), applying regression methods, the degree of association between the variables. As details of the SPSS are not available one must assume such a standardised measure is appropriate for the purpose. According to Spencer all factors were significant in Years 2 to 6, apart from word frequency in Year 4 and phonemic length in Year 6. The 4 factors accounted for 40% to 60% of spelling variability. When data was combined and re-analysed, the factors accounted for 63% of the variability of spelling the150 words by all children. However, there is no evidence to support this, raising doubt about reliability. Mean spelling scores for all Years are given (Table 2, p. 20), but there is no indication of each Year Groups spelling performance for the three lists. Thus there is no reliable evidence that:   after two years of extra schooling, the least able 9-year olds have only reached the same level of proficiency on the moderate words than the 7-year olds had attained on the easy words. Instead, Spencer analysed individual words to determine the percentage spelled correctly and expressed the results as ranges. This fails to give a representative picture and is inconclusive, particularly as the range for difficult words is wide, from 33.8% (course) to 80.1% (by). An overall score for each type of list would have been more informative.  The influence of the factors is presented in terms of mean values. Children experienced increasing difficulty with uncommon words, but tricky phonemes and phonetic difference were the two most significant factors. Words with obscure phonemic representations were more difficult to spell, with 55% in the easy category spelled correctly but only 12% in the difficult, (Figure 1a, p. 21). As the number of letters per phoneme increased spelling performance deteriorated, (Figure 1b, p. 21). The impact of obscure phonemic forms was particularly noticeable with less able children, only 65% of whom in each year group were able to spell easy words and 10% could spell difficult words (p. 22). In this instance results for the least able pupils in each Year Group are presented as a table (Figure 2, p. 22), clearly showing how performance fell as words became more difficult. In a second experiment reading data from a class of 28, Year 2 children in a similar Hull school was analysed for the same factors. The results indicated that all are significant, but explain less of the variability in reading difficulty: reading 42% spelling 62% (p.23). Low phoneticity assisted performance, but again tricky phonemes and phonetic difference had the strongest negative effect.  Spencer highlighted the difficulties in acquiring common words that constitute 50% of texts. He suggested that the irregularity of English affects the acquisition of decoding skills, speed and accuracy, as well as lexical recall. Without rules to aid assimilation or facilitate word building unfamiliar words must be deciphered. This affects processing, hinders progress and affects less able children who cannot self-teach. Spencer thus asserts that without external support: many children will be prevented from making progress. (P. 24) Spencer studied words from The British American English Corpus, (Hofland and Johannson, 1982) commonly used in linguistic studies (Sampson, 1997; Sanhofer, Smith and Luo, 2000), which thus appears to be a sound basis and his findings are plausible. However, there are doubts about the reliability of the results and a possible weakness in the design, which Spencer acknowledged:  This is not a longitudinal study.  (op cit, p. 22).  Year 2 pupils ability to spell is compared with the performance of Year 6 children and the conclusion reached is that:  After 3 extra years, the least able 10-year olds are still having problems with the difficult words and (have) not reached the same level of proficiency that the 7-year olds reached for the easy words.

Tuesday, May 5, 2020

Marketing Plan Contemporary Strategy Analysis

Question: Discuss about the Marketing Plan for Contemporary Strategy Analysis. Answer: Introduction: 3M Australia has once again come up with a new scientific gadget much taking care with their tagline Scienceis just science. Until you make it improve the world. (3m.com.au. 2016), an Air Filter, 220V Jupiter powered. The product comes up with some exclusive facilities that can protect or caution the users even in high-contaminated areas. However, to re-launch the unit among the people it is very important to take up a detailed analysis of the market long with the facilities and the weaknesses of the products. The following plan observes and analyses several aspects of the product to re-launch it with sufficient marketing and a detailed analysis to keep up with the queries and demands of the customers. SWOT Analysis: Strength: The greatest strength of the product that the company must hit to attract the attention of the customers is its lightweight, exclusive facilities and securities in contaminated areas. The design and alarm (both visual and audible) points towards the low battery or low airflow for the users to take up alternative arrangements. The weight allows the users to move the product freely anywhere. 3M Australia itself stands as a reputed and trusted corporation in terms of scientific gadgets and technological factors. That will act to be an additional benefit to put the trust of the target market on the product. Weakness: Only weakness the product might suffer is the lack of auto clean facility, a common phenomenon in Air Filter segment and the concerned product is no exception. It is obvious that the owners, corporations and the household established in contaminated areas (industrial waste, dust, vapor, fumes etc) will prefer an automatic product for it might be monotonous for them to clean the Filter frequently. Through the product provides ample facilities, the manual cleaning system will cause discomfort in them that might result in avoiding the product. Opportunities: If the problems are solved, the product will have a vast exposure of opportunities in front of it. Undoubtedly, the Filter unit runs in it variety of facilities much progressed from the other existing products in the market. It can be greatly acceptable to the corporations, owners and domestic purposes which deal with contamination everyday especially for the offices and household established in the contaminated areas. The women especially housewives might serve to be great opportunities for the product as the demand of the product is huge mainly in the domestic (household) sphere. Threats: The already existing air Filters can be threatening in the acquiring of the market of a new product. Already there are companies like InovaAir, Air Cleaners Australia, the Australian Market has already a variety of air respirator masks with different powered units. Examples include EnvironAir 300, Blueair 650E etc. A new product might not be well accepted. The marketing plan will be important therefore to create the faith and a hold on the market. Objectives and Goals: The primary and most important target of the product will be to take up at least 40% of the market in the next 2 years. For the initial result the plan focuses to get a considerable (30-35%) hold of the market within the next 12 months and generate a revenue of minimum 10-15% of the expenses in the Home Market. Marketing Mix Analysis (4P Model): Product: 3M Australia is a well-known and reputed corporation, famous for their technological progress and gadgets. The concerned product is an Air Filter, Jupiter powered 220V. The filtering Unit comes up with gas and air filter, thus it provides the user respiratory protection against contaminations especially to the allergy and asthma patients, and the lightweight provides the user the freedom of movement. The filter cover prevents damages and the particles from entering into the filter to mention a few. The product might serve to be a big thing in the segment of filter gadgets. Only the issue of the manual cleaning system will need a keen attention of the production team. Promotion: To choose a promotional plan for the product to re-launch it is first important to choose a class or group to be targeted as the primary base to get hold of the market. For the Air Filter Unit, the primary base to be targeted can be the houses especially those who are exposed regularly in the contaminated of industrial air and the owners of the several corporations releasing contaminated wastes. The promotion will be two fold. First teams must take individual interviews and surveys to understand the requirements and the needs that still exist among the people especially housewives regarding their respirator masks. For in the market there has already been multiple Air Filter Units, the marketing team must find the gap in the needs and provides to establish the importance of the product. The reviews will help in attracting the concerned market towards the product (Wilson and Gilligan 2012). Moreover, some products can be provided to some selected corporations and households inviting to test them before launch. It will be hitting on the demands they have revealed in their opinions. The ladies can be subjected to a mock season for testing the filtering process of the Unit. This will implement the idea that the product uses no Ozone Oxidation,. The brand name 3M Australia will be helpful in this matter to draw the faith (Grant 2016). Advertisements in the online sites as an upcoming product will be helpful to evoke the interest of the targets. Price: Since the product mainly concerns with the household and personal purposes and already has threats of competition from the other products the price needs to be comparatively less than the other existing products. For the initial launch, discounts can be announced up to 20% and for the commercial filters up to 30% of discount can be marked. For the stores selling the product to encourage the selling a special commission amount will be helpful to increase the sell. Place: It will be important for the company to make the Home Market strong first for the product. Since 3M Australia has already established a strong hold in Australia and a trusted position, it will helpful for the product to first get a hold of the market on Australia itself. Especially the residential and metal processing areas of Brisbane, Perth, Sydney, and Adelaide must be kept in focus for the distribution of the products in stores. Managers for the commercial filters and ladies for the home air purifiers from the residential areas of Perth, Sydney and Brisbane can be invited to test the product before re-launching. The e-commerce sites as well as the official online commercial site of 3M Australia will be helpful in distributing the product. Conclusion: However, it is thus important that the marketing plan must be implemented properly to get a hold of the primary market for the product. The plans need to be applicable as soon as possible, especially the surveys must start soon for on them depends a huge portion of the marketing plan. If followed properly as the theoretical calculations reveals within the 2 years span the product (Jupiter Air filter Unit) will reach its targeted position to cover the 50% of the primary market leading them to be the most preferred product of the segment. Reference: "The Threats To Outdoor Air Quality - US Air Purifiers".US Air Purifiers. N.p., 2014. Web. 13 Sept. 2016. 3m.com.au. (2016).3M Science. Applied to Life. | 3M Australia. [online] Available at: https://www.3m.com.au/3M/en_AU/company-au [Accessed 13 Sep. 2016]. Au.msasafety.com. (2016).Supplied Air Respirators (SCBA) | MSA - The Safety Company | Australia. [online] Available at: https://au.msasafety.com/Supplied-Air-Respirators-(SCBA)/c/117?isLanding=true [Accessed 13 Sep. 2016]. board, california. "Hazardous Ozone-Generating "Air Purifiers"".Arb.ca.gov. N.p., 2016. Web. 13 Sept. 2016. Grant, R.M., 2016.Contemporary strategy analysis: Text and cases edition. John Wiley Sons. Huang, R. and Sarigll, E., 2014. 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